MSC Cruises is set to reduce its fleet's emissions by up to 15% in 2026 with the introduction of OptiCruise, a new itinerary planning optimization tool. Developed in collaboration with OPTIMeasy, a research company affiliated with the University of Genoa, OptiCruise uses a sophisticated mathematical model to enhance the efficiency of each itinerary.
Traditionally, cruise itinerary planning has prioritized the appeal of destinations to potential passengers. However, OptiCruise expands this scope by considering a broader range of factors, including the sequence of port calls, departure and arrival times, ship speed, and operational costs such as fuel, port charges, and provisions. The tool's algorithms integrate these variables to create itineraries that balance guest satisfaction with energy efficiency.
The impact of OptiCruise will be evident by 2026 when MSC's fleet will consist of 24 ships. The technology was tested on MSC Bellissima over a 12-month period as the ship navigated 17 ports in the Mediterranean.
OptiCruise is part of MSC's broader strategy to achieve net zero greenhouse gas (GHG) emissions by 2050. This strategy focuses on advancements in ship and engine technology, operational efficiency, and the use of renewable fuels. The development of OptiCruise was supported by the European Union’s Project CHEK, a Horizon research and innovation initiative aimed at exploring low-carbon shipping solutions. Led by the University of Vaasa in Finland, the CHEK consortium includes MSC Cruises, the World Maritime University, Wärtsilä, Cargill, and Lloyds Register, among others. The project's recognition of OptiCruise as a significant contributor to emission reductions extends beyond MSC Cruises, potentially benefiting the entire cruise industry.