Scylla AG and VIVA Cruises expand into Indian market with new partnership

   August 18, 2024 ,   Cruise Industry

Scylla AG (shipowner/parrent company) and its brand VIVA Cruises/fleet have partnered with Global India Reps to expand their river cruise offerings into the Indian market.

Scylla AG (river cruise operator since 1973) has a fleet of 40 boats.

VIVA Cruises (2018-established as a subsidiary of Scylla) specializes in year-round European river voyages.

Rony H Broun, Regional Vice President of VIVA Cruises, expressed enthusiasm about the collaboration, stating, that through their partnership with Global India Reps, they are excited to introduce VIVA Cruises' journeys, facilities, and bespoke services to the Indian market.

"This collaboration is set to showcase the unique offerings and exceptional service standards of Scylla Shipping Company & VIVA Cruises to potential partners and customers in India. Outbound Travel from India presents a significant opportunity given the huge demand for this region and we wish to offer and serve the outbound travel market for 2024 & beyond."

Broun also emphasized the confidence in Global India Reps, led by Ashish Saran, to successfully launch and accelerate their entry into the Indian outbound market, citing their strong trade relationships and proven success in introducing new international products to India.

Ashish Saran, Co-Founder & Business Head of Global India Reps, added that there is a substantial segment of travel agents seeking new and experiential product formats, and they aim to engage with them, offering a brand that creates a unique distinction in the market.