Chelsea FC has renewed its sponsorship agreement with MSC Cruises, one of the world’s largest and fastest-growing cruise lines. The partnership, which began in 2019, has been marked by a series of successful commercial, marketing, and community initiatives, strengthening the bond between the two brands. This extended multi-year collaboration aims to further elevate MSC Cruises' global presence among Chelsea supporters and football fans worldwide.
Throughout their partnership, Chelsea FC and MSC Cruises have achieved significant milestones, including impactful customer acquisition strategies, engaging branded content, and pioneering sustainability efforts. One notable project is the MSC Meadow initiative, which involved planting 100 trees at Chelsea’s Cobham training ground to promote biodiversity and encourage positive community engagement.
MSC Cruises is renowned not only for its state-of-the-art ships and luxurious amenities but also for delivering exceptional vacation experiences. MSC’s fleet includes some of the most innovative and environmentally efficient vessels at sea, blending luxury, entertainment, and sustainability. As Chelsea FC’s official global partner, MSC Cruises will continue to have a prominent presence at Stamford Bridge, Kingsmeadow, and Cobham.