Global gaming supplier Aristocrat Gaming has entered into a promotional partnership with Princess Cruises to develop innovative gaming experiences for guests onboard and create casino-based promotions that reward players with Princess Cruises' packages.
As part of this collaboration, Aristocrat will establish themed slot machine zones fleetwide, including the newly unveiled Buffalo Zone on the newest ship Sun Princess. This exclusive area is designed to enhance the onboard gaming experience, bringing together the popular Buffalo brand and its series of games in a dedicated space for players.
In addition, Aristocrat Gaming will host a flagship event on Sun Princess in 2025, aimed at celebrating the top enthusiasts of the Buffalo game series.
Hector Fernandez (Aristocrat Gaming's CEO) said they are proud to be the newest partner of Princess Cruises, bringing together their "iconic brands to create innovative and entertaining experiences for players on the sea and off".
“In addition to exciting promotional opportunities throughout the year, we are excited to set sail with fans on the inaugural Buffalo-themed cruise.”
John Padgett (Princess Cruises' President) added that their Princess casinos are among the most popular experiences aboard their ships and they are confident Aristocrat Gaming can further elevate the gaming experience for their guests.
"This partnership allows us to create even more entertainment value in our casinos by bringing favorite Aristocrat Gaming brands to life aboard our Princess ships."