Ambassador Cruise Line UK will continue its engagement with travel agents in 2025 through its 4th consecutive ship visit program. This initiative offers 600+ travel agents across the UK the opportunity to explore 2 of the company's vessels - Ambience and Ambition, in detail. The program underscores Ambassador’s commitment to fostering productive relationships with trade partners and equipping them with in-depth knowledge of the brand’s offerings to enhance sales efforts.
The 2025 program includes 12 ship visit events at 6 major UK ports: London-Tilbury, Newcastle, Dundee, Liverpool, Belfast, and Bristol.
By offering multiple locations, the program ensures that agents from diverse regions can participate conveniently. These visits aim to enhance agents' understanding of the ships’ features, services, and amenities, enabling them to better inform potential customers.
Each visit includes a comprehensive brand presentation that emphasizes the unique aspects of the Ambassador Cruise Line experience. Agents are then given a guided tour of either Ambience or Ambition, showcasing the ships' accommodations, dining venues, entertainment spaces, and leisure facilities.
As part of the program, participants enjoy a four-course lunch onboard, designed to demonstrate the level of culinary service guests can expect during their voyages. This immersive experience equips agents with firsthand knowledge, empowering them to confidently present Ambassador’s offerings to travelers.
Ambassador Cruise Line’s ship visit program reflects a strategic investment in its trade partnerships, ensuring agents have the tools and experiences necessary to effectively promote its cruise products.