Between March 6th and 9th, over 150 international travel agents participated in the 'Together at Sea' familiarization trip aboard the new Mein Schiff Relax - TUI's first InTUItion class vessel.
The event marked the highest attendance of international agents in the history of Mein Schiff. Participants from Belgium, the Netherlands, Luxembourg, Spain, Hungary, Slovakia, and South Tyrol/Alto Adige (Italy) engaged in a comprehensive program that combined training sessions with entertainment activities.
The itinerary featured onboard tours, presentations on various topics, and an interactive ship rally titled 'Relaxing Rocks Rally.' This rally allowed agents to explore the ship at their own pace, with the incentive of winning a complimentary cabin for two. Evening events included performances by guest artists such as Alex Christensen, DJ Mokaby, and Mitchy and Andre Katawaz, embodying the ship's 'Relaxing rocks' motto.
Feedback from the travel agents was overwhelmingly positive. Karin Niehoff, Product Manager Cruises at TUI Nederland, noted that the bilingual project is making the Mein Schiff fleet increasingly accessible to non-German-speaking guests, with Mein Schiff Relax exemplifying this progress. Ivar Mensink, Senior International Sales Manager for the Mein Schiff brand, observed that partners explored the ship with great interest and enthusiasm, bringing the 'Relaxing rocks' theme to life in their unique ways. Clas Eckholt, Vice President Commercial at TUI Cruises, emphasized that the launch of Mein Schiff Relax is a significant milestone for both the company and its sales partners, particularly international ones for whom the ship offers new sales opportunities. He expressed satisfaction that over 150 non-German-speaking partners attended the event, as firsthand experience aboard Mein Schiff Relax provides a solid foundation for successful sales discussions.
The Mein Schiff Relax, currently under construction at the Fincantieri shipyard in Monfalcone (Italy) is set to be christened on April 9th, 2025, in Malaga (Spain). International music icon Robbie Williams, serving as the ship's feel-good ambassador, will perform an exclusive open-air concert for the christening guests of TUI Cruises. This event underscores TUI Cruises' commitment to providing innovative and immersive experiences for its guests and partners.