At Seatrade Cruise Global in Miami Beach FL, Cunard Line announced new details of the partnership with fashion brand Badgley Mischka along with news on the line's Alaska itineraries for 2020.
Designers Mark Badgley and James Mischka spoke to Cunard press attendees via video and announced they will be designing a capsule collection exclusively for the cruise line. Badgley Mischka is expected to headline 2020 Transatlantic Fashion Crossing aboard flagship liner Queen Mary 2, departing from Southampton UK on May 24, 2020. The capsule collection, which consists of formal and casual resort wear, will be offered on board during the cruise. Badgley Mischka will debut their 2021 resort collection in a runway show which is the first time a fashion collection has been launched on a ship of Cunard.
In other news, Cunard announced that their youngest vessel Queen Elizabeth is due to visit Glacier Bay as part of 2020 program in Alaska. Next month, Cunard's fleet will sail in Alaska for the first time. Due to high demand, the cruise line will spend a full season in the region in 2020, offering round-trip cruises from Vancouver BC from June through September 2020.
According to Josh Leibowitz, SVP Cunard North America, "Cunard's focus continues to be on increasing North American sourcing on our journey to doubling business from this part of the world." He added they will be offering more deployment next year for North America and homeporting in NYC New York and Vancouver. On the East Coast, QM2 will spend more time in Canada and New England, with departures from NY, making visits to Boston, Quebec City, Newport. On the West Coast, QE will offer departures from Vancouver and sail to San Francisco and Los Angeles, with a rare overnight on July 4th.